Congratulations to the IWFA on their 25th Anniversary! Madico has been a proud manufacturer member of the IWFA since its inception.


WASHINGTON, Feb. 25, 2016 /PRNewswire/ — The International Window Film Association (IWFA), an industry leader comprised of window film dealers, distributors, and manufacturers is celebrating its 25th anniversary this year. The nonprofit association, which for a quarter century has worked to promote awareness of window film and its benefits, will also celebrate the third annual National Window Film Day in April.


“Over the past 25 years, the International Window Film Association has worked extensively to educate the public on the myriad benefits of professionally installed window film,” said Darrell Smith, Executive Director of the IWFA. “From working alongside government officials to ensuring our members obtain training and accreditation, our association has much to be proud of over the past quarter century and we look forward to continuing this in the coming years.”


Among other 2016 special celebrations, the IWFA encourages you to mark your calendars for National Window Film day on April 30, 2016. Dealers, installers, and manufacturers will hold special events at window film locations across the country, and the IWFA specifically invites you to join their Tweet chat using #WindowFilmDay on Twitter.


The application of professionally installed window film provides a wide range of benefits, from health to sustainability. Typical windows block less than 25 percent of harmful UV radiation which, if it penetrates into a home, may cause premature aging, wrinkles, or even skin cancer. In comparison window film may block up to 99% of UV rays. Home owners who want to protect their families, and business owners looking to defend their employees, often look to window film as a cost effective and hassle free solution.


Window film may also result in significant energy savings. According to the U.S. Department of Energy (DOE), cooling and heating accounts for more than half of the energy use in a typical U.S. home, making it among the largest energy expenses. Much of this is due to solar heat gain. By reducing solar heat gain into the building, window film can not only help to regulate indoor temperatures by eliminating those hot and cold spots, it may also reduce energy costs for home and building owners.


Furthermore, window film acts as a defense for home furnishings and décor, as UV radiation may cause fading and even decay of rugs, curtains, and other furniture if left unchecked. Many homeowners make significant investments in their home furnishings, and the application of window film may help protect their investment from premature degradation.


“One of our initial goals for creating the IWFA in 1991 to further drive consumer awareness and understanding of the many benefits of professional window film installation,” added Smith. “Over the course of 2016, we have a number of exciting announcements that will help us continue this goal and the success of our association.”