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Sales & Marketing Articles

A Google Business Profile Guide

A Google Business Profile can significantly benefit your business’ SEO...

Taking Advantage of the Summer Heat to Boost Window Film Sales

It may be the dead of summer but the film...

15 (or so) Ways to Gain Success from Your Local Marketing Efforts

Okay, so you’re ready to take on the world. You’ve...

Federal Nonprofit Security Grant Program Includes Safety & Security Window Films

For more than 40 years, FEMA has helped people before,...

How to Incorporate ClearPlex® Windshield Protection Film into Your Shop’s Product Mix

As a business owner you understand the importance of selecting...

Selling the Benefits of Black Pearl® Nano-Ceramic Automotive Tint to Consumers

Black Pearl Nano-Ceramic automotive tint blends beauty, brains, and performance—all...

Here’s An Introduction to Stock Images, a Great Resource for Marketing and Advertising

Stock images are defined as the archive of images that can...

Understanding and Building Word of Mouth Referrals

A lot of companies spend time building out strategies and...

For the Window Film Industry, Social Media is Changing the Game

Social media is more essential than ever to small businesses...

Don’t Trip Up Your Small Business with These 5 Social Media No-Nos

For better or worse, social media has taken hold of the American...

How to Market to Architects

Published: April 23, 2018Updated: January 26, 2023 What do architects...

Best Ways for Small Businesses to Advertise on Facebook

Some do's and don'ts of Facebook advertising for small business.

Show Your Customers Their ROI with Efilm

Enjoy the Efilm Webinar series!

IWFA’s Consumer Guide: “Beauty Inside & Out”

Share "Beauty, Inside & Out" with your customers!

The Power of Referrals

Grow your business with referrals!

Elevator Speech 101

Master your elevator speech to excel your business!

Demonstrating Energy Savings to Customers Using Efilm

Show off the energy saving benefits of Efilm.

The Power of Promotional Products

Promote your business with tangible products!

Facebook has the Tools to Promote Your Business

Promote your business with Facebook!

Home, Garden and Design Show Tips for Dealers

Maximize your investment as a show exhibitor!

How to Streamline Your Sales Strategy

Maximize your sales efforts with these tips!

Make an Appointment with Yourself to Spend Time on Marketing

Is marketing not a priority for you? It should be....

Simplicity Is Key For Creating ‘Sticky’ Customers

In the Information Age, what's the one thing we can't...

LinkedIn 101: Get Connected and Grow Your Business

Yes, LinkedIn is a networking site, but unlike Facebook and...

Give Your Website a Check-up With Hubspot’s Marketing Grader

Is your website doing all it can to create customers...

The Importance of Following Up with Customers and Prospects

The follow up is an extremely important part of the...